TIRANA, July 6 – The Parliamentary Committee on Civic Initiatives, Cooperation and Institutional Oversight approved on Sunday the draft resolution assessing the activity of Albanian Radio Television (RTSH) for 2025.
Earlier in the session, RTSH Director General Eni Vasili said digital transformation remains a core institutional priority in cooperation with the European Broadcasting Union (EBU). She said RTSH will launch its OTT platform in September as the first step of the strategy.
“The digital aspect is one of the priorities we have set together with the EBU. We call it ‘digital first’. We live in a digital time. The first step is the launch of our OTT platform in September. Each of you can have an RTSH app on your phone or smart TV and watch RTSH channels and more online. We will also increase our presence on social media as part of this strategy,” Vasili said.
She also said RTSH funding has remained unchanged for more than a decade. She added that most spending goes to salaries, social insurance and energy. Vasili said outdated transmission technology requires urgent investment. She noted that limited funds remain for production.
RTSH Director General also highlighted children’s and youth programming as a daily challenge. RTSH has secured 16 new documentaries from the EBU for adaptation into special programmes. Meanwhile, she announced a new format, “Little Dancers”, planned for September–December 2026, along with weekend children’s programming in cooperation with the Puppet Theatre.
Vasili reiterated that RTSH must fully embrace digital transformation, including platforms, infrastructure, on-demand services and cybersecurity, along with archive digitisation and editorial reform.
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